Outdated design is preventing 360 million people from using everyday products – and this is no more evident than in oral care.

Businesses want to make inclusive products, but traditional techniques get in the way; long development times, costs, and production processes all contribute to an inaccessible world.

We created {access}ories to break through these challenges. Using innovations in oral care design, technology, and manufacturing to set a new standard for accessible design, now.

{access}ories not only makes oral care accessible, it demonstrates what an all-inclusive world can look like tomorrow.

We spend 113,760 minutes of our lives brushing our teeth.

For the 360 million people living with dexterity challenges worldwide, this activity is a daily pain. Unable to easily brush their teeth using today’s toothbrushes, they’re forced to hack products themselves.

Because when it comes to accessible product design, one size doesn’t fit all.

Different people and conditions require different products to meet their needs – a one size fits one approach.

With typical manufacturing processes this approach is impossible to achieve.

So we started from scratch to find a solution that works now.

We realised that the technology to deliver a one-size-fits-one solution was readily available, but nobody was using it.

So we did, and charted a new path forward.

By using 3D printing technology, we created {access}ories; adaptive add-ons that can be applied to existing toothbrushes to make them both accessible and desirable, today.

This proves that it’s possible to create products that are low-cost, hyper-personalised, and without compromise.

To build truly personalised solutions, we had to get personal.

So, we got to know the challenges faced by those living with carpal tunnel syndrome, arthritis, and tremors.

We spoke to as many members of the community as we could, learning their oral care needs and desires through a Makers Lab designed to explore every step of their oral care experience – from ordering and unboxing, to maintenance and use.

Through combining these insights and experiences with our new approach to product design, we were able to co-create a transformative solution.

{access}ories are adaptive add-ons that can be applied to any electric or manual toothbrush to make it both accessible and desirable. People personalise their handles through an easy-to-use digital platform that collects this data to iterate and refine solutions for all.

With 3 different dimensions across 6 handle shapes and over 500 variants, each tailored to individual needs, the interface accommodates for the many different dexterity challenges.

By producing them through 3D printing technology, we’re challenging typical manufacturing processes and skipping the standard 5-year product development cycle to provide essential solutions today by designing on demand.

Built with the users, for the users, this is accessible design without compromise.

{access}ories is improving oral care globally, transforming the future of accessible design.

Its launch immediately inspired the accessible community to action – with a long waiting list to try the products, over 200,000 social impressions in two weeks, coverage in publications such as Stratégies and Design Week.

Within a week of launch, a number of oral care, technology, and consumer brands interested in partnering with the accessories brand to scale the platform further.

More importantly, this project solves 113,760 minutes of discomfort for every person with accessibility challenges over their lifetime and is leading a revolution in everything from inclusive design to the way we manufacture.

At launch, leading charity ArthritisACTION said: “This project has great potential for desirable oral care, improving the day-to-day lives of anyone living with arthritis or similar challenges.”

To summarise with the words from one of our first makers – “This will make a huge difference.”