Film > Internet Film
TRIBAL DDB TORONTO, Toronto / MCDONALD'S / 2013
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These videos have been the hardest working answers from the ‘Our Food. Your Questions.’ program.
Each question and answer served a myriad of functions: it was a personal connection to the brand, a sign McDonald’s was listening, and a piece of content designed to displace existing inaccurate information on the web.
In this video we see behind the scenes of how McDonald's fries are made.
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