Sekron Digital is one of the biggest security and home monitoring companies

in the world.

The client briefing was very clear: the brand wanted something bold, something that caught the attention of the whole OF Brazil, showing that Sekron is the brand that cares and protects millions of Brazilians 24 hours a day, 365 days a year.

So, we created a powerful and risky statement: GOD IS BUSY is the brand's concept in a country where 89% of the population is Christian and deeply religious (and in a world with 2.2 billion believers).

God is occupied with major problems, such as: wars, hungry populations, international arms trafficking, nuclear bombs, illegal immigrants, Nazism. Your home security is not a priority for Him, but for Sekron Digital is.