Print and Publishing > Print: Sectors

MARTIAL ARTS CHAMPIONS

GREY BRAZIL, Sao Paulo / SEKRON / 2019

Awards:

Bronze Cannes Lions
CampaignCampaign(opens in a new tab)
Digital Proof JPG

Overview

Credits

Overview

Cultural/Context information for the jury

Sekron Digital is one of the biggest security and home monitoring companies in the world. The

brand wanted us to create something bold with a true statement to show people that

protection, safety and security is a huge need for everyone.

So, we came up with a campaign that uses real images to prove our point: even the most well-

guarded or armed places on the planet use cameras and monitoring systems to enable

security. In other words, if even those men need it, then certainly our consumer does too.

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