Film > TV & Cinema Film
WIEDEN+KENNEDY, Portland / NIKE / 2015
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Overview
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BriefExplanation
Every athlete tries to follow in their hero’s footsteps—not many actually do it. Rory McIlroy grew up in Northern Ireland and idolized Tiger Woods. Now, years later, he gets to compete against him at the highest level.
EntrySummary
The film launched the week of the 2015 Masters tournament as Rory went for a career grand slam, a feat that only Tiger achieved at a younger age.
It was shot on location in Belfast (Holywood), Northern Ireland. The actual course Rory played on as a kid and his childhood home are featured in the film.
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