Social and Influencer > Online Advertising

SMILE

GLUE LONDON, London / MINI / 2008

Awards:

Gold Cannes Lions
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Overview

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November 2007 saw the launch of MINI’s first brand new model since 2001 with the MINI Clubman. After some initial teaser activity, our task was to capitalise on the buzz already generated and let people know the car was out there to buy!

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