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TRAPPEDBANKER.COM

LEO BURNETT USA, Chicago / WASHINGTON MUTUAL / 2006

Awards:

Bronze Cannes Lions
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Film
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Overview

Credits

OVERVIEW

CampaignDescription

The teasers are intended to drive interest in the Banker’s Pen and incite people to go to TrappedBanker.com to learn more about the bankers and who they are. Once there, they can interact with the pen. The target is 18-49 year olds.

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