Health and Wellness > Awareness & Advocacy
McCANN CANADA, Toronto / PROSTATE CANCER CANADA / 2017
Overview
Credits
BriefExplanation
Man gets prostate exam from his friend.
BriefWithProjectedOutcomes
N/A
ScriptInEnglish
Open on a doctor and a gowned patient in a doctor’s office.
DOCTOR: Guys like getting their prostate checked by a doctor, like me. Not fun?
The patient shakes his head in agreement.
Here’s an alternative. Call a friend over.
The doctor waves in a large man.
LARGE MAN: Hey Brad.
PATIENT: Hey Neil.
DOCTOR: Gentlemen, let’s meet behind the exam table, if you will. And I’m going to give you this Neil. Put that on. Brad if you wouldn’t mind just bending over, just like that, OK.
The doctor hands the large man a glove and bends the patient over the exam table.
You get that glove on because we’re going to lubricate your finger. Just like this.
He lubricates the large man’s finger.
There we go, lots on there.
So Brad you try to relax as Neil here inserts his enormous finger in your rectum.
He lowers the large man’s finger… Cut to white.
Know what you’re looking for?
SUPER: Go see your doctor. It may save your life.
LARGE MAN: No.
LOGO: Prostate Cancer Canada
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