Film > TV & Cinema Film

BE THE ARTIST

DDB GROUP NEW ZEALAND, Auckland / undefined / 2014

Awards:

Bronze Cannes Lions
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Case Film

Overview

Credits

Overview

BriefExplanation

We took a stuffy responsible drinking message and reclothed it in a way that young drinkers would respond to.

At a party, the moderate drinker pranks his drunk mates and ends up having the most fun.

More Entries from Public Health & Safety in Film

24 items

Grand Prix Cannes Lions
SORRY I SPENT IT ON MYSELF

Retail Stores

SORRY I SPENT IT ON MYSELF

HARVEY NICHOLS, ADAM&EVEDDB

(opens in a new tab)
Grand Prix Cannes Lions
THE EPIC SPLIT

Internet Film

THE EPIC SPLIT

VOLVO, FORSMAN & BODENFORS

(opens in a new tab)
Gold Cannes Lions
RESCUE

Savoury Foods

RESCUE

UNILEVER, ADAM&EVEDDB

(opens in a new tab)
Gold Cannes Lions
KARATE

Alcoholic Drinks

KARATE

SOUTHERN COMFORT, WIEDEN+KENNEDY

(opens in a new tab)
Gold Cannes Lions
SHAMPOO

Alcoholic Drinks

SHAMPOO

SOUTHERN COMFORT, WIEDEN+KENNEDY

(opens in a new tab)
Gold Cannes Lions
PARENTS

Non-Alcoholic Drinks

PARENTS

COCA-COLA, SANTO

(opens in a new tab)
Gold Cannes Lions
BOWL

Toiletries, Cosmetics & Beauty

BOWL

OLD SPICE, WIEDEN+KENNEDY

(opens in a new tab)
Gold Cannes Lions
TREE

Toiletries, Cosmetics & Beauty

TREE

OLD SPICE, WIEDEN+KENNEDY

(opens in a new tab)
Gold Cannes Lions
MOMSONG

Toiletries, Cosmetics & Beauty

MOMSONG

OLD SPICE, WIEDEN+KENNEDY

(opens in a new tab)
Gold Cannes Lions
POSSIBILITIES

Clothing, Footwear & Accessories

POSSIBILITIES

NIKE, WIEDEN+KENNEDY

(opens in a new tab)
Gold Cannes Lions
PERFECT DAY

Entertainment & Leisure

PERFECT DAY

SONY, BBH NEW YORK

(opens in a new tab)
Gold Cannes Lions
TOO DEPRESSING

Commercial Public Services

TOO DEPRESSING

DU, LEO BURNETT DUBAI

(opens in a new tab)
Gold Cannes Lions
TOO COMPLICATED

Commercial Public Services

TOO COMPLICATED

DU, LEO BURNETT DUBAI

(opens in a new tab)
Gold Cannes Lions
MISTAKES

Public Health & Safety

MISTAKES

NEW ZEALAND TRANSPORT AGENCY, CLEMENGER BBDO

(opens in a new tab)
Gold Cannes Lions
BUCKET LIST

Viral Films

BUCKET LIST

WATERISLIFE, DDB NEW YORK

(opens in a new tab)
Gold Cannes Lions
CLIMATE NAME CHANGE

Viral Films

CLIMATE NAME CHANGE

350 ACTION, BARTON F. GRAF 9000

(opens in a new tab)
Gold Cannes Lions
FIRST KISS

Viral Films

FIRST KISS

WREN, DURABLE GOODS

(opens in a new tab)
Gold Cannes Lions
THE 1000 MILES OF LUCA

Branded Entertainment Internet Film

THE 1000 MILES OF LUCA

CONSEJO PUBLICITARIO ARGENTINO, TBWA\BUENOS AIRES

(opens in a new tab)
Gold Cannes Lions
SOUND OF HONDA / AYRTON SENNA 1989

Branded Entertainment Internet Film

SOUND OF HONDA / AYRTON SENNA 1989

HONDA, DENTSU

(opens in a new tab)
Silver Cannes Lions
THE SEARCH

Alcoholic Drinks

THE SEARCH

BMF

(opens in a new tab)
Silver Cannes Lions
THE ODYSSEY

Alcoholic Drinks

THE ODYSSEY

HEINEKEN, WIEDEN+KENNEDY AMSTERDAM

(opens in a new tab)
Silver Cannes Lions
SAPEURS

Alcoholic Drinks

SAPEURS

DIAGEO, ABBOTT MEAD VICKERS BBDO

(opens in a new tab)
Silver Cannes Lions
BOARDWALK

Toiletries, Cosmetics & Beauty

BOARDWALK

OLD SPICE, WIEDEN+KENNEDY

(opens in a new tab)
Silver Cannes Lions
MEETING

Toiletries, Cosmetics & Beauty

MEETING

OLD SPICE, WIEDEN+KENNEDY

(opens in a new tab)

More Entries from DDB GROUP NEW ZEALAND

24 items

Gold Cannes Lions
BELIEVE

Creative Effectiveness

BELIEVE

LION NATHAN, DDB GROUP NEW ZEALAND

(opens in a new tab)
Gold Cannes Lions
WHEN WILL THE FRUIT BURST

Best Use of Print & Standard Outdoor in a Promotional Campaign

WHEN WILL THE FRUIT BURST

PASCALL, DDB GROUP NEW ZEALAND

(opens in a new tab)
Gold Cannes Lions
WHEN WILL THE FRUIT BURST

Fast Moving Consumer Goods

WHEN WILL THE FRUIT BURST

PASCALL, DDB GROUP NEW ZEALAND

(opens in a new tab)
Silver Cannes Lions
COFFEE CART

Best Use of Experiential Marketing in a Promotional Campaign

COFFEE CART

YWCA, DDB GROUP NEW ZEALAND

(opens in a new tab)
Silver Cannes Lions
GAME OF THRONES "SHAME"

Entertainment & Leisure

GAME OF THRONES "SHAME"

SKY TV, DDB GROUP NEW ZEALAND

(opens in a new tab)
Silver Cannes Lions
FREE SOHO CHANNEL

Media & Publications

FREE SOHO CHANNEL

SKY TV, DDB GROUP NEW ZEALAND

(opens in a new tab)
Silver Cannes Lions
THE BREAST CANCER SCREENINGS

Sponsorship & Partnership

THE BREAST CANCER SCREENINGS

RIALTO CHANNEL, DDB GROUP NEW ZEALAND

(opens in a new tab)
Silver Cannes Lions
UNFORGOTTEN SOLDIERS

Live Brand Experience

UNFORGOTTEN SOLDIERS

SKY TV, DDB GROUP NEW ZEALAND

(opens in a new tab)
Silver Cannes Lions
ANIMAL STRIKE

Innovative Use of Social or Community

ANIMAL STRIKE

PAW JUSTICE, DDB GROUP NEW ZEALAND

(opens in a new tab)
Silver Cannes Lions
UNFORGOTTEN SOLDIERS

Special Build

UNFORGOTTEN SOLDIERS

SKY TV, DDB GROUP NEW ZEALAND

(opens in a new tab)
Silver Cannes Lions
UNFORGOTTEN SOLDIERS

Art Direction / Design

UNFORGOTTEN SOLDIERS

SKY TV, DDB GROUP NEW ZEALAND

(opens in a new tab)
Silver Cannes Lions
SECRET FISHING SPOTS

BEST INTEGRATED CAMPAIGN LED BY MOBILE

SECRET FISHING SPOTS

HUTCHWILCO, DDB GROUP NEW ZEALAND

(opens in a new tab)
Bronze Cannes Lions
BELIEVE

Best New Product Launch/Re-Launch or Multi-Product Promotion at Retail

BELIEVE

LION NATHAN, DDB GROUP NEW ZEALAND

(opens in a new tab)
Bronze Cannes Lions
UNFORGOTTEN SOLDIERS

Media & Publications

UNFORGOTTEN SOLDIERS

SKY TV, DDB GROUP NEW ZEALAND

(opens in a new tab)
Bronze Cannes Lions
SILICON VALLEY URXXL

Media & Publications

SILICON VALLEY URXXL

SKY TV, DDB GROUP NEW ZEALAND

(opens in a new tab)
Bronze Cannes Lions
SECRET FISHING SPOTS

Best use or integration of digital or social media

SECRET FISHING SPOTS

HUTCHWILCO, DDB GROUP NEW ZEALAND

(opens in a new tab)
Bronze Cannes Lions
DEMAND EQUAL PAY

Charity and Not for Profit

DEMAND EQUAL PAY

YWCA, DDB GROUP NEW ZEALAND

(opens in a new tab)
Bronze Cannes Lions
WHEN WILL THE FRUIT BURST

Direct Response Print or Standard Outdoor, including Inserts

WHEN WILL THE FRUIT BURST

PASCALL, DDB GROUP NEW ZEALAND

(opens in a new tab)
Bronze Cannes Lions
MILK RUN

Cars

MILK RUN

VOLKSWAGEN, DDB GROUP NEW ZEALAND

(opens in a new tab)
Bronze Cannes Lions
DARWIN

Charities & Non-profit

DARWIN

AUTISM NEW ZEALAND, DDB GROUP NEW ZEALAND

(opens in a new tab)
Bronze Cannes Lions
EINSTEIN

Charities & Non-profit

EINSTEIN

AUTISM NEW ZEALAND, DDB GROUP NEW ZEALAND

(opens in a new tab)
Bronze Cannes Lions
MOZART

Charities & Non-profit

MOZART

AUTISM NEW ZEALAND, DDB GROUP NEW ZEALAND

(opens in a new tab)
Bronze Cannes Lions
BE THE ARTIST

Public Health & Safety

BE THE ARTIST

DDB GROUP NEW ZEALAND

(opens in a new tab)
Bronze Cannes Lions
FREE COFFEE MUG

Use of Radio & Audio as a Medium

FREE COFFEE MUG

SKY TV, DDB GROUP NEW ZEALAND

(opens in a new tab)