Film > TV & Cinema Film

PERFECT DAY

BBH NEW YORK, New York / SONY / 2014

Awards:

Gold Cannes Lions
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Case Film

Overview

Credits

Overview

BriefExplanation

The centerpiece to Sony’s PS4 “Greatness Awaits” campaign pits two gamers against each other singing Lou Reed’s haunting ballad “Perfect Day” as they battle through three game worlds re-created in live-action.

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