Set at the end of the year, across several time zones, we witness the stories of several humans’ using WhatsApp to stay connected and wish people a happy new year. Whether that be via a video call, a voice note from kids or a tear jerking video message that’s been saved from the yesteryear, each of them feel that bit closer to the loved ones they’re unable to be with physically on December 31st.

Across the world on NYE, WhatsApp is a central component in connecting people. It’s a tool that spans languages and cultures. So this film, intended to celebrate the turn of the year, had to be both emotionally engaging, on a human level, but also ensure there was fair and equal representation of the communities that the film was trying to reach.

We always try to represent the five biggest market for WhatsApp. India, Brasil, Indonesia, UK and Mexico.

Each story in the film was chosen for it’s appeal and relevance in specific markets. For example; in Indonesia there’s a culture of nannies working over New Years Eve and so are apart from their own families. With Brazil, many young people move abroad for new opportunities but therefore are spending new years in a colder climate for the first time- feeling isolated from the tradition of going to the beach for the big evening party.