Film > Culture & Context
PARTY, Tokyo / NHK EDUCATIONAL / 2019
Awards:
Overview
Credits
Write a short summary of what happens in the film
This film is part of a series of in-program content that gives the illusion of TV spots. These "TVCs" were created for a fictional client called "ORGAN."
"Fat"
The moment that the man finishes eating, he flips off a diving board into a pool.
Cultural/Context information for the jury
Nothing in particular.
Please tell us about the social behaviour and/or cultural insights that inspired your campaign
In Japan, many children struggle with one of the main subjects --- Science.
Our mission was to communicate in an entertaining way the wonders of the human body to children.
We made a fictional company called "ORGAN," introducing each organ like the company's original product and explaining how it works in a simple way. By creating 16 short films about 10 organs, we were able to straightforwardly engage children with short attention spans.
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