Social and Influencer > Craft
PARTY, Tokyo / WARNER BROS / 2012
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This is an interactive music video for "Bright Siren" by the Japanese band androp. The title and the lyrics "not to make it a memory" inspired us to come up with the idea of creating a light animation from camera strobes. We actually lined up 250 cameras and controlled each strobe through a computer program. All the lights in the film are real, and no CG were used.On the website, people were able to view the photos taken from the cameras, and create their own "strobe messages" to embed in the video to share with their friends.
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