Social and Influencer > Craft

SPERM VISUALIZER

PARTY, Tokyo / SPACE SHOWER NETWORK / 2012

Awards:

Bronze Cannes Lions
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Overview

Credits

Overview

Translation

Sperm Visualiser was a TVC and website created for Space Shower TV’s 'Music Saves Tomorrow' campaign. We visualised the concept by having sperms (the seeds of tomorrow) dance to the music. We actually filmed the sperms of all the staff using a biological microscope, and extracted its shapes and motion data to create the animation. On this website, users can choose their favourite track from VIMEO and have the sperms dance to it. Depending on whose sperm it is, the dance routine will change.

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