Social and Influencer > Websites & Microsites
PARTY, Tokyo / UNIQLO / 2012
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This is an online catalogue introducing the launch of Uniqlo's 'UU' brand, a collaborative collection with the world renowned Japanese fashion brand Undercover. The site introduces variety of products in a vast 2097152pixel x 2097152 pixel space. By using the Google Maps API, visitors can click, zoom and drag to explore the whole collection on the site. The navigation on the site follows the interface of Google Maps, and users can change the display modes; "SOCIAL" to see all the tweeted message, "SHOP LIST" to check out the shops, and "LOOKS" to see the clothes in detail.
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