Ferdinand really wants to get into the fraternity Lambda-Epsilon-Delta.

He has to undergo humiliating initiation rituals like limbo dancing under a taser.

Just to come to the conclusion, that not everything is as easy to get into as his new Volkswagen Polo with Keyless Access.

Radio Ad: “Fraternity”

(VO:)

“Here is Ferdinand. Who’s just gulping down his second gallon of garlic

pickles juice – from Jared’s old rowing shoe.”

(SFX:) Swallowing and cheering sounds.

“Ferdinand really wants to get into the fraternity Lamda-Epsilon-Delta.

“But first, the next initiation ritual awaits: the Lambda-limbo. In which

Ferdinand has to dance under a freshly sharpened sword. That’s connected

to a 1200-volt taser.”

(SFX:) Taser sounds, Limbo-beats and cheers “go deeper, Jonathan”

“Finally, he has to appear in a bunny-costume, to hop away from his future

fraternity brothers. Or more precisely: from the remote-controlled lawn

mowers, which are right behind his tail.”

(SFX:) heavy breathing and lawn mower sounds.

(VO:)

“And as he hops hopelessly over the croquet lawn he starts regretting, that

he can’t get into anything as easily as his new polo with Keyless Access.”

(SFX:) Unlock-Sound

(Ending:) Volkswagen