Social and Influencer > ONLINE ADS
MILLENCOLIN BATTLE
FARFAR, Stockholm / BURNING HEART RECORDS / 2002
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Overview
Credits
Overview
CampaignDescription
To create a buzz surrounding the launch of the rockband Millecolin's brand new CD, we created a game where you get to pick up the guitar. The idea is to do what Millecolin does everyday - rock hard and tight. The game comes as a bonus on the CD - but we have also created an online version to introduce the new song Kemp to a new audience as well as to existing fans. We found that while you are busy playing the game, the music eats its way into your mind. Even people who are normally allergic to punk rock end up liking the song. So turn up the volume to max and rock your ass off!
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