"The Faintest Clasp" is a an original poem we wrote about the provocative subject of mortality. As we get closer to our inevitable end, are we stronger or weaker? Is the price of frailty a wisdom won too late? Our filmmaker was given the poem with no extra briefing notes and left to interpret the sentiment in his own voice. In this case, he studied an old man's sagging torso up close. It's an elegant study in texture and tension that climaxes with the ultimate question of life itself.

Like the BBC, the ABC (Australian Broadcasting Corporation) is a nationally funded broadcaster that has never ran advertising within its programming. So the challenge for us - when asked to promote its Arts Channel - was simple: how do you advertise a brand whose audience so clearly rejects advertising? The answer was to create art films.

Did you ever hold an old hand in the dark?

Brittle-bone twigs, beneath leathery bark.

The wretched wrap of cellophane film

Slack on the frame,

Like ill-fitting jeans.

A surrendering flag,

Over a crumbling land.

A pillowy palm,

Under cool, sodden sand.

The trembling clasp

Of a final hoorah

The gravitational pull

Of a far-away star

Who sensed its deft touch?

How many lovers, its stroke?

Was the arm once up high?

Was the handful enough?