Every year advertising agency Voskhod makes it's own calendar. The calendar is a good new year present for clients and a way to show the creativity of the agency to the advertising community.

How often do you look at the calendar? Maybe twice in month or even once - just to turn the page. We wanted to create a calendar that will have everyday contact with its owner. And we wanted it to be fun and comfortable.

When the calendar was posted at the internet, people all around Russia started to call at the agency asking if they could buy it. We've already sold more than 300 copies of calendar. What is more important - 10 different companies have asked us to make their company's calendar using the idea of our failsafe calendar.

Failsafe calendar – a wall interactive project which looks like a big all-prize lottery ticket.Behind each of 365 scratch panels one can find jokes, recommendations, funny pictures, riddles and quizzes, internet links as well as thoughts about life, friendship and love.What’s more, it is meaningful, for it is connected to a certain historical moment of the date.And behind some panels there are surprises and presents received from clients of the agency.To make the scratching easier the calendar includes a free new 5-kopeck coin attached to magnetic tape.