Heineken believes that every great city offers an endless adventure within its sky-scraping towers and neon streets and importantly that men should never stop exploring their own urban backyard.

The latest legendary TVC for Heineken sees the ‘Man of the World’ character explore his city by following a mysterious set of cards lost by a beautiful woman. Along the journey he encounters a series of unexpected places, people and adventure. Our Heineken ‘Man of the world’ truly does explore and open his city.