Film > TV & Cinema Film
WIEDEN+KENNEDY AMSTERDAM, Amsterdam / HEINEKEN / 2015
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The latest Heineken film sees a dapper man aboard a ramshackle cargo ship, heading out to sea just as the day's big UEFA Champions League match is about to kick off. With TV reception and hope of watching the game fading fast, our man has no choice but to pull the hurly burly crew together to make sure they do justice to Match Night.
By borrowing a few choice items from the crates stacked atop the deck, the crew transform themselves from grizzled seamen into well-dressed grizzled seamen and turn the rusty ship into a venue worthy of the world's best football. The epic film will play during the UEFA Champions League finals, reminding men to ensure they honor the game by watching it as the great game deserves - with their mates and a Heineken in hand.
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