Burger King is using artificial intelligence to create their new campaigns. However, the campaigns are nonsensical and a little too literal. The first fast food campaign written by A.I., supposedly, that shows what happens when put too much trust into automation.

Automation is evolving and revolutionizing every industry. It’s also replacing us humans as well. Even advertising may not be immune, because of advances in artificial intelligence which claim to be able to mimic actual human created creative.

In response to this social fear, Burger King wanted to make a pro-human. As passionate hands-on makers, we launched a nonsensical campaign that shows the folly of giving full control to A.I. and prove that humans can’t be easily replaced.

RADIO – 92 WHOPPERS :30

This ad was created by artificial intelligence.

(Alternating lines are a different robotic voice)

Greetings friend #2. What do you have near your mouth?

Friends #1, it is a Whopper from the Burgered King.

Does it taste?

Yes, it tastes.

I have no WHOPPER®. I have no future.

You may have one of mine. I bought ninety two.

Wow. That is a reasonable amount of Whoppers.

Yes, I am reasonable like all humans always are.

Laugh Laugh Laugh.

Laugh Laugh Laugh.

BURGER KING®: Have it Norway.