This radio campaign for KY Touch 2-in-1 lubricant was required to comply with guidelines set out by the governing ASC (Advertising Standards Council) and as such, the ads could not overpromise or make specific claims relating to the efficacy of KY Touch 2-in-1.

Just want your bod. I know, it’s flawed.

Your thin hairline, Hairy behind.

Baby your man boobs are looking so fine. (x3)

Give me your love. You’re hot, sort of.

Slumpy shoulders. Body odours.

Your morning breath is pulling me in closer (x4)

ANNCR: Make old love feel new again with KY Touch 2-in-1 Lubricant.