Design > Communication Design

MICA GRADUATE PROGRAMS

DESIGN ARMY, Washington / MICA / 2014

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Overview

Credits

Overview

BriefExplanation

Going to BACK to college is a big decision, doing it as an artist, well – good luck. The MICA Graduate View Book takes a highly colorful and visual approach to the design and marketing program. Loaded with high-style and bold colors it’s clear that MICA is not your typical graduate school program.

ClientBriefOrObjective

Create a compelling visual diary of the life of a MICA Graduate Student. Highlight the artistry and excellence of the college and it's graduate program. Showcase the best talents/student with the best designed View Book.

Implementation

The main features of the View Book are it's typographic executions and subtle infographics; we had to showcase the work of the students so it was a fine balance of graphic, color, and patterns to either activate (or quiet) each page of the View Book. And with over 140 pages - it was a lot of work!

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