Health and Wellness > Consumer Products Promotion

#WOMBPAINSTORIES

CHELSEA PICTURES, Los Angeles / LIBRESSE / 2021

Awards:

Silver Cannes Lions
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Film

Overview

Credits

Overview

Write a short summary of what happens in the film.

Wombstories dared to go where no other brand has gone before, into the womb, to bring to life wombworlds and their wombdwellers. The film weaves together multiple storylines and marries animated wombworlds and real life action which is all housed in a cosmic uterus universe. It is a visceral emotional rollercoaster of love and hate, pain and pleasure and the good and the bad. It shows the truth of life with a uterus - that it is never simple. 

Throughout this bittersweet journey we touch on the unseen, unheard and underrepresented wombstories: the struggle with IVF, the devastation of miscarriage, the choice to remain child free, menopause, the overwhelming pain of endometriosis, the pleasure of sex and the mundane frustrations that come with uteruses and menstruation. And while we show these different experiences it is all stitched together into a single universal story of life with a womb. 

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Wombstories is the distillation of hundreds of real metaphorical descriptions of life with a womb. And bringing to life wombstories has meant navigating several challenges.

While it touched on specific yet wildly different experiences like endometriosis, menopause, miscarriage, IVF, and childfree by choice, the overall experience had to feel like a universal story that everyone with a womb would recognise. Within that challenge we had to take wildly different animations, integrating them into a coherent whole. All the while navigating six primary storylines that alternated between live action and animation. And making sure we did it with the sensitivity these raw subjects required and that the story arc balanced itself between laughter and tears. Leaving you feeling overwhelmed and understood.

Woven together by an all-female team of creators, each wombworld viscerally brings to life a personality and detailed organic interior that matches the person in the real world.

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