The radio spot takes the listener through a day in the life of a person. As we hear what she’s doing, we realize there’s something strange about it. She’s in completely different places within short periods of time, she appears to be an adult and a kid at the same time, and there are a lot of contradictions in her story. The spot ends with the line “A single person could bring many stories to life,” revealing that the main character was an organ donor, and she is living different lives through different organ recipients’ stories.

95% of Americans are in favor of being a donor, but only 58% are registered.

A day in the life of David Miller. It’s 1 PM and David, a 69-year-old retired drywaller, scores a goal for his under-8 youth soccer team. At 1:12 he struts on the beach sporting his new yellow bikini, at 1:15 he gives a convincing speech at “Friends of the Earth” an environmental organization. Two minutes later he goes…duck hunting, at 1:28 he starts rehearsals with the Royal Ballet, at 1:30 he rehearses again but now with his trash metal band, at 1:36 he hosts a book club with the ladies from church, at 1:37 he plays a caring mother in a diaper commercial, and finally, David, a forever dog lover, adopts a cat.

A single person can bring many stories to life.

Register as an organ donor at donatelifecalifornia.org and you could save up to 8 lives.