Health and Wellness > Consumer Products Promotion

AGE OF WHITENING

4129GREY, Istanbul / GLAXO SMITH-KLINE / 2022

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Overview

Credits

Overview

Tell the jury about the art direction.

We put the aesthetic understanding of historical paintings at the center of our campaign designs. We aimed to make our brand design language seamless and more intertwined with the art pieces.

More Entries from OTC Applications in Health and Wellness

24 items

Grand Prix Cannes Lions
THE KILLER PACK

OTC Products / Devices

THE KILLER PACK

MAXX FLASH, VMLY&R

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Gold Cannes Lions
STAYBL

Health & Wellness Tech

STAYBL

DEUTSCHE PARKINSON VEREINIGUNG E.V. (GERMAN PARKINSON ASSOCIATION), HAVAS

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Gold Cannes Lions
PROJECT CONVEY

Health & Wellness Tech

PROJECT CONVEY

COX COMMUNICATIONS, 180LA

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Gold Cannes Lions
TOUGH TURBAN

Health & Wellness Tech

TOUGH TURBAN

PFAFF HARLEY-DAVIDSON, ZULU ALPHA KILO

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Gold Cannes Lions
THE NIGHT IS YOUNG

Brand-led Education & Awareness

THE NIGHT IS YOUNG

HEINEKEN, PUBLICIS ITALY

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Gold Cannes Lions
LIL SUGAR— MASTER OF DISGUISE

Non-profit / Foundation-led Education & Awareness

LIL SUGAR— MASTER OF DISGUISE

HIP-HOP PUBLIC HEALTH (HHPH), AREA 23, AN IPG HEALTH NETWORK COMPANY

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Gold Cannes Lions
MORNING AFTER ISLAND

Non-profit / Foundation-led Education & Awareness

MORNING AFTER ISLAND

GRUPO ESTRATEGIGO GE PAE, OGILVY HONDURAS

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Gold Cannes Lions
DAVID'S UNUSABLES

Fundraising & Advocacy

DAVID'S UNUSABLES

MOTOR NEURONE DISEASE ASSOCIATION NZ, SPECIAL

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Silver Cannes Lions
THE MISSING CHAPTER

OTC Products / Devices

THE MISSING CHAPTER

PROCTER & GAMBLE, LEO BURNETT

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Silver Cannes Lions
STAYBL

Health & Wellness Tech

STAYBL

DEUTSCHE PARKINSON VEREINIGUNG E.V. (GERMAN PARKINSON ASSOCIATION), HAVAS

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Silver Cannes Lions
NIKESYNC

Brand-led Education & Awareness

NIKESYNC

NIKE, R/GA

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Silver Cannes Lions
ADELI

Brand-led Education & Awareness

ADELI

UNIPADS, VMLY&R

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Silver Cannes Lions
REVERSE SELFIE

Brand-led Education & Awareness

REVERSE SELFIE

DOVE | UNILEVER, OGILVY

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Silver Cannes Lions
I DON'T REMEMBER

Brand-led Education & Awareness

I DON'T REMEMBER

ALMA, HOY

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Silver Cannes Lions
TEENAGE DREAM

Non-profit / Foundation-led Education & Awareness

TEENAGE DREAM

SANDY HOOK PROMISE, BBDO

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Silver Cannes Lions
EAT A SWEDE

Non-profit / Foundation-led Education & Awareness

EAT A SWEDE

SWEDISH FOOD FEDERATION, McCANN

(opens in a new tab)
Silver Cannes Lions
LIL SUGAR— MASTER OF DISGUISE

Non-profit / Foundation-led Education & Awareness

LIL SUGAR— MASTER OF DISGUISE

HIP-HOP PUBLIC HEALTH (HHPH), AREA 23, AN IPG HEALTH NETWORK COMPANY

(opens in a new tab)
Silver Cannes Lions
NONFUNGIBLE TESTICLES

Fundraising & Advocacy

NONFUNGIBLE TESTICLES

MOVEMBER, MRM

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Silver Cannes Lions
THE VIRTUAL NODULE

Corporate Image & Communication

THE VIRTUAL NODULE

AMARO, VMLY&R

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Bronze Cannes Lions
THE WISDOM OF THE EAST

OTC Oral Medicines

THE WISDOM OF THE EAST

5 TAKABB, PHENOMENA CO.

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Bronze Cannes Lions
THE TINY POCKET

OTC Oral Medicines

THE TINY POCKET

BAYER, ALMAPBBDO

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Bronze Cannes Lions
SEE MY SKIN

OTC Applications

SEE MY SKIN

VASELINE, EDELMAN

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Bronze Cannes Lions
MEMORY TEST

Nutraceuticals

MEMORY TEST

SUPRADYN, MULLENLOWE LONDON

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Bronze Cannes Lions
TOXIC INFLUENCE

Brand-led Education & Awareness

TOXIC INFLUENCE

DOVE | UNILEVER, OGILVY

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More Entries from 4129GREY

24 items

Shortlisted Cannes Lions
AMNESTY TEAR GAS SCENTED CANDLES

Use of Ambient Media: Small Scale

AMNESTY TEAR GAS SCENTED CANDLES

AMNESTY INTERNATIONAL, 4129GREY

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Shortlisted Cannes Lions
TOHUM AUTISM FOUNDATION - AUTISM SCHOOL ON MINECRAFT

Use of Brand or Product Integration into a Programme or Platform

TOHUM AUTISM FOUNDATION - AUTISM SCHOOL ON MINECRAFT

TOHUM AUTISM FOUNDATION, 4129GREY

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Shortlisted Cannes Lions
P&G ORKID - UNCOVER THE SHAME

Special Editions & Promotional Packaging

P&G ORKID - UNCOVER THE SHAME

P&G ORKID, 4129GREY

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Shortlisted Cannes Lions
FENERBAHCE SK - BLACKOUT

Social Behaviour & Cultural Insight

FENERBAHCE SK - BLACKOUT

FENERBAHCE SK, 4129GREY

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MIRACLE

OTC Applications

MIRACLE

BEPANTHOL, 4129GREY

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LOVESICK

OTC Applications

LOVESICK

BEPANTHOL, 4129GREY

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AGE OF WHITENING

OTC Applications

AGE OF WHITENING

GLAXO SMITH-KLINE, 4129GREY

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AGE OF WHITENING

OTC Applications

AGE OF WHITENING

GLAXO SMITH-KLINE, 4129GREY

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AGE OF WHITENING

OTC Applications

AGE OF WHITENING

GLAXO SMITH-KLINE, 4129GREY

(opens in a new tab)
AGE OF WHITENING

OTC Applications

AGE OF WHITENING

GLAXO SMITH-KLINE, 4129GREY

(opens in a new tab)
AGE OF WHITENING

OTC Applications

AGE OF WHITENING

GLAXO SMITH-KLINE, 4129GREY

(opens in a new tab)
MIRACLE

OTC Applications

MIRACLE

BEPANTHOL, 4129GREY

(opens in a new tab)
COMMA

OTC Applications

COMMA

BEPANTHOL, 4129GREY

(opens in a new tab)
LOVESICK

OTC Applications

LOVESICK

BEPANTHOL, 4129GREY

(opens in a new tab)
AMNESTY TEAR GAS SCENTED CANDLES

Furniture & Lighting

AMNESTY TEAR GAS SCENTED CANDLES

AMNESTY INTERNATIONAL, 4129GREY

(opens in a new tab)
COMMA

Healthcare

COMMA

BEPANTHOL, 4129GREY

(opens in a new tab)
LOVESICK

Healthcare

LOVESICK

BEPANTHOL, 4129GREY

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MIRACLE

Healthcare

MIRACLE

BEPANTHOL, 4129GREY

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AGE OF WHITENING

Healthcare

AGE OF WHITENING

GLAXO SMITH-KLINE, 4129GREY

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MASTERCARD - START SOMETHING PRICELESS

Brand or Product Integration into Music Content

MASTERCARD - START SOMETHING PRICELESS

MASTERCARD, 4129GREY

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AGE OF WHITENING

Healthcare

AGE OF WHITENING

GLAXO SMITH-KLINE, 4129GREY

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SILENCE

Automotive

SILENCE

RENAULT, 4129GREY

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BILLBOARD

Automotive

BILLBOARD

RENAULT, 4129GREY

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PEE

Automotive

PEE

RENAULT, 4129GREY

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