Radio and Audio > Product & Service
LEO BURNETT TAILOR MADE, Sao Paulo / FIAT GROUP / 2014
Awards:
Overview
Credits
BriefExplanation
The World Cup was coming to Brazil and Fiat had no sponsorship. So, we launched a song to call everyone out to cheer in a place free of sponsorship: the street.
ScriptInEnglish
MUSIC: VEM PRA RUA
MVO: (SINGING) Come on, let’s go to the streets
Come on now, it’s your party
Brazil is gonna make it big
Bigger than you’ve ever seen
Come on, come with us
Come cheer with us, go Brazil!
Get out of the house, come to the street
To the greatest grandstand in Brazil
Whoooooh,
Come to the street,
'Cause the street is the biggest grandstand in Brazil
Whoooooh,
Come to the street,
'Cause the street is the biggest grandstand in Brazil
Brazil, Brazil.
If this street were mine,
I’d have it painted over
All covered in green and yellow,
Just to see the whole country dance through it
Whoooooh,
Come to the street,
'Cause the street is the biggest grandstand in Brazil
Whoooooh,
Come to the street,
'Cause the street is the biggest grandstand in Brazil
Whoooooh,
Come to the street,
'Cause the street is the biggest grandstand in Brazil
CROWD: (CHANTING) Come to the street. Come to the street. Come to the street. Come to the street.
MVO: (SINGING) Come on, let’s go to the streets
Come on now, it’s your party
Brazil is gonna make it big
Bigger than you’ve ever seen
Come on, come with us
Come cheer with us, go Brazil!
Get out of the house, come to the street
To the greatest grandstand in Brazil
Whoooooh,
Come to the street,
'Cause the street is the biggest grandstand in Brazil
Whoooooh,
Come to the street,
'Cause the street is the biggest grandstand in Brazil
Whoooooh,
Come to the street,
'Cause the street is the biggest grandstand in Brazil
ANNCR: Come with who best understands the streets. Come with Fiat.
Respect Speed Limits
ScriptInOriginalLanguage
MUSIC
MVO: (SINGING) Vem vamos pra rua
Pode vir que a festa é sua
Que o Brasil vai tá gigante
grande como nunca se viu.
Vem vamos com a gente
Vem torcer, bola pra frente
Sai de casa, vem pra rua
Pra maior arquibancada do Brasil.
Whoo-ooo
Vem pra rua
Porque a rua é a maior arquibancada do Brasil.
Whoo-ooo
Vem pra rua
Porque a rua é a maior arquibancada do Brasil.
Brasil, Brasil
Se essa rua fosse minha
Eu mandava ladrilhar
Tudo em verde e amarelo
Só pra ver...o Brasil inteiro passar
Whoo-ooo
Vem pra rua
Porque a rua é a maior arquibancada do Brasil.
Whoo-ooo
Vem pra rua
Porque a rua é a maior arquibancada do Brasil.
Whoo-ooo
Vem pra rua
Porque a rua é a maior arquibancada do Brasil.
CROWD: (CHANTING) Vem pra rua. Vem pra rua. Vem pra rua. Vem pra rua.
MVO: (SINGING) Vem vamos pra rua
Pode vir que a festa é sua
Que o Brasil vai tá gigante
grande como nunca se viu.
Vem vamos com a gente
Vem torcer, bola pra frente
Sai de casa, vem pra rua
Pra maior arquibancada do Brasil.
Whoo-ooo
Vem pra rua
Porque a rua é a maior arquibancada do Brasil.
Whoo-ooo
Vem pra rua
Porque a rua é a maior arquibancada do Brasil.
Whoo-ooo
Vem pra rua
Porque a rua é a maior arquibancada do Brasil.
ANNCR: Vem com quem mais entende de rua. Vem com a Fiat.
Respeite os limites de velocidade
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