Design > Graphic Design & Design Crafts

FOLLOW THE OPEN ROAD

BOLD, Stockholm / AKESTAM HOLST, BOLD, STUDION, KNOCK, PROMENAD, STUDION / 2013

CampaignCampaignLayout(opens in a new tab)
Presentation Image
Supporting Images
Supporting Images

Overview

Credits

Overview

BriefExplanation

Everyone at the agency was asked to tell us about their favorite spot or private destination anywhere in the world, large or small, close or far away.

ClientBriefOrObjective

Create something that allows our clients to get closer to us as individuals and tell them something personal about ourselves.

Implementation

We wanted the layout to be be quite free and asymmetric to reflect the diversity of the stories. To each destination a small unique illustration was created that became the connecting thread throughout the asymmetric layout.

Outcome

We sent out the book to all current (and some we were hoping to be future) clients, and have received quite a lot of praise and positive feedback. People who have received the book seem to be very happy about it and feel that they got to know us a little bit better.

More Entries from Self Promotion in Design

24 items

Grand Prix Cannes Lions
THE SELFSCAN REPORT

Large Business - international or global scale

THE SELFSCAN REPORT

AUCHAN, SERVICEPLAN

(opens in a new tab)

More Entries from BOLD

24 items

Shortlisted Cannes Lions
MOJANG STUDIOS

Rebrand / Refresh of an Existing Brand

MOJANG STUDIOS

MOJANG STUDIOS, BOLD

(opens in a new tab)