Film > TV / Cinema Film
DAVID&GOLIATH, Los Angeles / KIA MOTORS / 2017
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These days, people want to do their part to the help the environment. Everywhere you turn another celebrity is trying to be the next eco-warrior advocate. It’s not easy, saving the trees, the whales or the rhinos. Enter the Kia Niro. Designed to be a stylish crossover utility vehicle while being eco-friendly. In fact, it’s the only crossover that gets over 40 MPG, you can do your part without hurting yourself.
For this year’s Big Game commercial, we find Melissa McCarthy on a mission to save the environment.
She realizes it’s difficult to be an eco warrior. Not only does she have to brave the elements, but also comes face-to-face with other extreme dangers. Like chainsaws. And angry rhinos.
Luckily, she drives the Kia Niro: A smarter kind of crossover. So even if she doesn’t continue on her eco adventures, she’s still an eco warrior by driving the Kia Niro.
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