In this film we see a man, George, frozen in pain sitting motionless on a jetski. The funny voice over talks directly to George, reminding him of the amazing time he could be having on his now not so perfect holiday. If only he had Voltaren, which delivers ‘2 x Faster Pain Relief’ he wouldn't be stuck in pain missing out on all the fun.

Unlike pain relief pills, people tend not to travel with pain relief gels. Gels tend to stay at home in the bathroom cabinet or by the bedside. But pain doesn’t just strike when you are at home…it can strike at the most inappropriate times when you are out and about - on holiday, at your wedding, playing sport. This campaign highlights those inappropriate times when pain strikes and reminds us that Voltaren is 2X faster pain relief so you won't miss out on the things you love doing.