Social and Influencer > Websites & Microsites
MRM WORLDWIDE, Paris / UNILEVER / 2008
Overview
Credits
CampaignDescription
BriefOpen a new on line distribution channel for exclusive and top range product.Launch e commerce website.SolutionA pleasant and sensorial on line journey to achieve your “good taste initiation”, through different and complementary features- your taste map: as the taste depends on your own personal background (family, region, culture, etc), a new psycho gustative diagnosis, to discover your personalized taste path among the range (examples of profile : beginners, travellers, epicureans, etc)- the savour workshop: as an original and renewed source of inspiration, a video jukebox displaying video recipes featuring genuine celebrity chefs practising cooking and using Maille products
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