Social and Influencer > Web Platforms
LODUCCA, Sao Paulo / NFSCAN / 2015
Awards:
Overview
Credits
Execution
Take a picture of your receipt and nfscan will analyze the image and grab all the necessary numbers from it; in seconds your receipt is donated. At the other end, the non-profit organization receives everything already filled out; all they need to do is to upload it to the government’s website - no typing needed.
nfscan is free and open-source, so any non-profit organization can incorporate it in their own apps or websites to receive donations effectively.
Outcome
More than a campaign to raise awareness, we needed to solve the donation process... So, the technology became the campaign. And GRAACC, an organization that fights cancer, was the first to implement nfscan. To them, the credit from these receipts help reduce the amount of tax that they pay to run their Hospital, where over 3 thousand children with cancer are treated each year. And the software is also improving as other developers in the community are contributing with new source code.
Strategy
In Brazil, when you buy something you get a small tax refund that you can donate to a non-profit organization. All you need is the receipt. But there’s a problem: donating isn’t that easy because you’ll either need to find a donation box in which to leave your purchase receipt or you’ll need to send it in the mail. But there's even more of a problem for the non-profit organizations themselves, as they need to collect and manually enter all the numbers on the receipts into the government’s website. one by one… so, sometimes they can’t handle the amount of data entry required and as a result they lose the credits. Our goal is to make donating as simple as taking a picture; that’s how nfscan was born.
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