Outdoor > Culture & Context
WE BELIEVERS, New York / BURGER KING / 2022
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BURGER KING is the second largest fast food hamburger chain in the world. The original HOME OF THE WHOPPER, BURGER KING operates more than 17,000 locations in more than 100 countries and U.S. territories. Nearly 100 percent of BURGER KING restaurants are owned and operated by independent franchisees, many of which are run by families that have owned the business for decades.
And Mexico is the most important country in the region, marking a turning point in the category.
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