Outdoor > Culture & Context

PLASTIC FISHING TOURNAMENT

WE BELIEVERS, New York / AB INBEV / CORONA / 2022

Awards:

Gold Cannes Lions
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Overview

Credits

OVERVIEW

Please tell us how the brand purpose inspired the work

Corona has been committed to the sea and its preservation since the very beginning, but its awareness and beach cleaning platforms are no longer enough. That's way the brand decided to take its commitment deeper into the sea than ever.

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