Radio and Audio > Product & Service
PUBLICIS NEW YORK, New York / PROCTER & GAMBLE / 2011
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When you have bad breath, everything you say is offensive. That truth comes to life in these radio spots when hear people saying terrible, odd things in otherwise normal situations.
ScriptInEnglish
SCENE: MAYOR INAUGURATION WOMAN: Mr Mayor, please raise your right hand and repeat after me. I,Henry J. Stevens do solemnly affirm…MAYOR: I think all women are terrible drivers.WOMAN:...that I will support the Constitution with honor…MAYOR: Shouldn’t you be at home taking care of the laundry.WOMAN: …and uphold the Charter of this historic township…MAYOR: I bet you’d be sexy if you weren’t so old.WOMAN:...and that I will faithfully discharge the duties of this office...MAYOR: Have you considered plastic surgery, or perhaps a paper bag?WOMAN:...to the best of my ability.MAYOR: Be a doll and fetch me a latte.VO: When you have bad breath, everything you say is offensive.WOMAN: To this I swear.MAYOR: Your ankles are fat.VO: Scope Outlast. Makes your breath feel fresh five times longer than brushing alone.WOMAN: Congratulations Mr. Mayor.MAYOR: You have the face of a Saint…Bernard.
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