This 60 second spot shows our hero, renowned big wave photographer Brent Bielmann, in his work environment - in, above and below the waves of the Banzai Pipeline, Oahu, Hawaii. It is an ode to his natural habitat and a place that holds an inordinate amount of wonder for him - it’s a beautiful and visceral place of pure power and beauty nd shows how our protagonist is at home in this wonderous environment - a place that has inspired the product itself.

The commercial was shot on the North Shore of Oahu, Hawaii. The home of the Banzai Pipeline - one of the most famous wave breaks in the world. All the cast are natives of Hawaii and Brent lives on this very break which was picked for its amazing water clarity and amazing waves.

This location added to the authenticity of the whole piece - the spot would not have worked unless we travelled to the real location to deliver the stunning visuals.