Social and Influencer > Online Advertising

XTREME

LOWE TESCH, Stockholm / TRE / 2005

Awards:

Gold Cannes Lions
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Credits

Overview

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Autumn 2004: 3 – the telecommunications company – is riding a strong tail wind. Their handsets sell like never before. So, when they decide to re-release their top selling handset, now in a black coloured limited edition, all hell breaks loose.

3 asked us to get out on the field and document the havoc.

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