Film > TV / Cinema Film
TAPROOT DENTSU, Mumbai / ADIDAS / 2017
Awards:
Overview
Credits
BriefExplanation
This film personifies the two shoes of a blade runner. The one shoe that helps him win the challenges thrown by life, and the other which is nothing but a constant reminder that he is missing something. One is what makes him, the other what breaks him. The athlete doesn’t need the shoe he’ll never wear, but he can use one more of the shoe that lets him run against the odds.Adidas Odds is that pair of shoe.
EntrySummary
The film was launched during the Paralympics. It was an attempt to inspire more people to overcome the odds and to honor the parathletes competing in the Paralympics.
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