Health and Wellness > A: Consumer Products

DIZZY FAIRY TALE

J. WALTER THOMPSON MEXICO, Mexico City / JOHNSON & JOHNSON / 2015

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Overview

Credits

Overview

BriefWithProjectedOutcomes

To make any kind of ad or action on the traditional and non-traditional channels, it has to be approved by COFEPRIS, the comission that regulates Healthcare and Pharma marketing to protect consumers.

Translation

A kid who is suffering motion-sickness could get confused and mix everything he knows as a result, creating an absurd new children story, for example.

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