Social and Influencer > Websites & Microsites
Fi, New York / HTC / 2012
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We worked closely with HTC as their agency of record to create a truly remarkable platform for visitors to explore all the intuitive features that make up HTC Sense.Our goal was to connect the user to the technology on a personal level, educate users on how these intuitive features will make your life easier, and allow the user to experience these innovative features in surprising and playful ways.We translated the HTC Sense features into six beautifully illustrated animated stories,with each story following the same simple formula: examine a common problem with conventional phones, and unveil HTC’s unique solution.
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