Radio and Audio > Product & Service

SURPRISE PARTY

Y&R SOUTH AFRICA, Cape Town / COLGATE-PALMOLIVE / 2014

Awards:

Bronze Cannes Lions
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MP3 Original Language

Overview

Credits

Overview

BriefExplanation

Bad breath is never a pleasant topic. So we found everyday moments to talk to the subject humorously and hyperbolised them using the theatre of the mind.

ScriptInEnglish

FRIEND: Shh…Shh… guys, guys he’s here.

GROUP: SURPRISE!

SFX: PARTY BLOWERS

SILENCE

SFX: COUGH, WHISTLING, FOOTSTEPS, KEYS UNLOCKING THE DOOR, DOOR OPENING.

BIRTHDAY MAN: Hey guys… what’s ehh… what’s going on here?

SFX: DEFLATED PARTY BLOWER

ANNCR: Don’t let your breath announce your arrival. Use Colgate Plax Mouthwash for lasting fresh breath in just one rinse. Colgate. Brand recommended by dentists.

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