Film > Online Film: Sectors
BBDO NORDICS, Stockholm / LENOVO SWEDEN / 2022
Overview
Credits
Write a short summary of what happens in the film
Open on a title: "Legiondary Delivery"
Shot in the style of gameplay from "Grand Theft Auto", we follow a scared gangster as he steals a car and drives it through a town, hitting various objects and threatening pedestrians only to stop outside a residential house in the suburbs. He gets out of the banged up car as the camera follows him in a gaming characteristic style and rings the bell at the door. We realize he's about to deliver a Legion computer to a gamer.
We end on the title "Get ready for the world's most epic delivery" and cut to a Lenovo Legion computer. "order your Legion 7i today"
Logo: Lenovo
Cultural / Context information for the jury
Many references in characters, camera movement and motion effects as well as details and Easter eggs in these films will go unnoticed if you're not familiar with the world of gaming as our target audience is.
More Entries from Consumer Goods in Film
24 items
More Entries from BBDO NORDICS
19 items