Film > TV / Cinema Film: Sectors

EVEN MORE CONFUSING TIMES

DAVID, Madrid / BURGER KING / 2022

Awards:

Silver Cannes Lions
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Video

Overview

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Overview

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The world keeps getting more and more confusing. And so does Burger King’s menu. After introducing a confusingly tasty Whopper without beef, the brand is now rolling out chicken nuggets… without chicken?!

This film showcases a series of confused characters having sudden puzzled realizations while a voiceover makes a series of observations and ironic comments about all kinds of relatable things in life that are just very confusing. The narrator’s speech addresses topics such as parenting, relationships and the environment. He then finally concludes by adding one more confusing example to the list: Burger King’s new chicken nuggets… which now come without chicken. Confusing indeed.

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