In Colombia we don´t have rules and regulations for advertising communications on Health and Wellness specifically for antibacterial product.

Within the category of hygiene and cleanliness all that is presented as regulation is in terms of packaging and product presentation in the point of sale and display standards and safety to the public when it comes to sell, but do not exist about advertising regulations in these products.

IN 1984, GEORGE WASHINGTON HANGED FROM THE THONG OF A TRANSSEXUAL STRIPPER NAMED CASSANDRA, SHORT AFTER BEING SODOMIZED BY THE HANDS OF CHIP, A DRUNK TRUCK DRIVER WHO FOUND GEORGE IN BETWEEN MUD AND BEER NEAR A BAR IN MEMPHIS, TENNESSEE.

BUT THIS WAS NOT THE FIRST TIME THAT WASHINGTON FOUND HIMSELF IN FILTHY PLACES. DURING THE 70’S, HE COULD BE SEEN IN PARTIES IN CALIFORNIA, JUMPING FROM NOSE TO NOSE IN A SPIRAL OF SUBSTANCE ABUSE.

IN THE 90’S HE BECAME FAMOUS AFTER MAKING AN APPEARANCE IN THE MUSIC VIDEO “I GOT MONEY” BY THE RAPPER WILLY BLING-A-DING. IN THE VIDEO, WASHINGTON FLIES THROUGH THE AIR AFTER BEING GROPED BY SEMI-NAKED YOUNGSTERS IN A HOT TUB.

HIS FATE WENT FROM HAND TO HAND IN A ROAD FULL OF FILTHINESS AND MISFORTUNE.

A $1 DOLLAR BILL HAS AS MANY STORIES AS IT HAS BACTERIA.

PROTECT YOUR HANDS WITH FARMATODO’S HAND SANITIZER.

EN 1984, GEORGE WASHINGTON COLGABA DEL HILO DE UNA STRIPPER TRANSEXUAL LLAMADA CASSANDRA, DESPUÉS DE SER SODOMIZADO POR LAS MANOS DE CHIP, UN BORRACHO CAMIONERO QUE ENCONTRÓ A GEORGE ENTRE EL BARRO Y LA CERVEZA CERCA DE UN BAR EN MEMPHIS, TENNESSE.

PERO ÉSTA NO ERA LA PRIMERA VEZ QUE WASHINGTON SE ENCONTRABA EN LUGARES SUCIOS, DURANTE LA DÉCADA DE LOS 70’S, SE LE PODÍA VER EN VARIAS FIESTAS DE CALIFORNIA, SALTANDO DE NARIZ EN NARIZ EN UN ESPIRAL DE ABUSO DE NARCÓTICOS.

EN LOS 90’S GANÓ FAMA DESPUÉS DE APARECER EN EL VIDEO MUSICAL “I GOT MONEY” DEL RAPERO WILLY BLING-A-DING. EN EL VIDEO, WASHINGTON VUELA POR LOS AIRES DESPUÉS DE SER MANOSEADO POR JÓVENES SEMI DESNUDAS EN UN JACUZZI.

SU DESTINO PASÓ DE MANO EN MANO EN UN CAMINO DE SUCIEDAD E INFORTUNIO.

EN UN BILLETE DE 1 DOLAR HAY TANTAS HISTORIAS COMO BACTERIAS

PROTEGE TUS MANOS CON GEL ANTIBACTERIAL FARMATODO.

Farmatodo´s hand sanitizer is one of the best-selling products in the business, but in recent months, this declined due to the appearance of another product of the same category from the competition.

So we should launch a campaign to reinforce the benefits of the product in a convincing way and sales support.