Film Craft > Film Craft
AOI PRO. INC., Tokyo / DOUBLE A INT'L NETWORK / 2018
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BriefExplanation
DOUBLE A, A WORLDWIDE PAPER COMPANY DISTRIBUTING TO 130 COUNTRIES WANTED TO SHOW HOW SMOOTH THEIR PAPER WAS. AND SO WE MADE AN ART PIECE MADE UPON THEIR SMOOTHNESS. WE MADE A MUSIC VIDEO WITH OK GO WITH A SYSTEM DEVELOPED FOR THIS VIDEO TO PRINT OUT 567 PRINTERS AT THE SAME TIME TO MAKE A BACKGROUND FOR THE BAND TO PERFORM AND INTERACT WITH, THE WORLD’S FIRST “PAPER MAPPING.”
ClientBriefOrObjective
To make a music video with printing. We developed a highly advanced system to print out 567 printers at the same time to make a background for the band to perform and interact with, the world's first "Paper Mapping". The band's movement and the printouts needed to be in sync to have a story in camera. BTS videos revealed the "Paper Mapping" was done for real which was the most important element for our video. All of the papers to be recycled and proceeds to go to Greenpeace.
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