The language and style of this commercial reference a typical British cop film. This spot also uses the phrase 'mince pies' which means 'eyes' in Cockney-rhyming slang.

DRAMATIC MUSIC

COP: Here's the thing about stakeouts. They ain't for the faint-hearted. When it's 0 three hundred and you've got nothing to keep you going but tea fumes and the memory of a bacon sarnie, these are the nights that separate the fat from the steak. Don't matter how tired you are, you keep yer mince pies on target. That's right, my son, I'm watchin' you...climbin' out of your cot and doing a poop in your jim-jams.

SFX: BABY GIGGLING

MVO: Cover me. I'm going in.

ANNCR: Philips Avent Digital Video Baby Monitor with infrared night vision. See everything.