Radio and Audio > Product & Service

JIMMY

OGILVY & MATHER ADVERTISING LONDON, London / FORD / 2012

Awards:

Shortlisted Cannes Lions
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Overview

Credits

Overview

BriefExplanation

The 3 VO's used in this campaign are famous British actors extremely well known to the local audience. Namely, Stephen Fry, Caroline Ahern and Rob Brydon

ScriptInEnglish

ROB: It was a beautiful summer’s day in the middle of winter, so we decided to stay at home and drive to the beach.

Traffic was bumper to bumper as we cruised along the empty road.

‘ARE THERE ANY MORE BISCUITS?’ whispered Jimmy from the back seat.‘No,’ said Linda, showing him the unopened packet. ‘But we’ll get more when we don’t stop for fuel.’There was a noisy silence, then Jimmy said, ‘Dad, will you tell me again about the motor in this car?’‘Of course not,’ I chuckled. ‘You see, it has the power of a large engine with the fuel efficiency of a small one.’‘That’s amazing!’ said Jimmy, as we turned left into a right hand corner.VO: The new Ecoboost engine in the Ford Focus, a triumph of contradiction. Ford. Go Further.

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