Radio and Audio > Product & Service

BOSS

NET#WORK BBDO, Johannesburg / MERCEDES BENZ / 2012

Awards:

Gold Cannes Lions
CampaignCampaign(opens in a new tab)

Overview

Credits

Overview

ScriptInEnglish

MUSICMAN: “This is for making me apply ointment to your thigh eczema” cried brain as he emptied four months worth of carefully collected dry heal shavings into the water dispenser.

Brain had snuck into his boss’s office and was exacting his revenge for 10 years of humiliation and bad pay.

He cologned himself extravagantly with single malt before releasing the feral tomcat onto the carpet.

“….there’s a weak bladdered kitty, kitty” said brain as he rubbed his hands together repeatedly.

Brain then began to methodically feed ripe sardines into the hems of his boss’s curtains to the soundtrack of his own maniacal laughter.

“Mwa ha ha” boomed brain.

And yes, while brain contemplated making anatomical adjustments to a priceless artwork your body is merrily driving without any supervision down a treacherous stretch of road.

Lucky for you Mercedes-Benz Attention Assist is designed to bring brains quickly back from revenge fantasies, right to the here and now.

SFX: SPEEDING CAR. SCREETCHING TYRESMAN:“No one is fooled by your hairpiece,” yelled brain, as he suddenly came to behind the wheel of his car.

More Entries from Cars & Automotive Services in Radio and Audio

24 items

Grand Prix Cannes Lions
REPELLENT RADIO

Publications & Media

REPELLENT RADIO

GO OUTSIDE MAGAZINE, TALENT

(opens in a new tab)

More Entries from NET#WORK BBDO

24 items

Grand Prix Cannes Lions
BUD

Cars & Automotive Services

BUD

MERCEDES BENZ, NET#WORK BBDO

(opens in a new tab)