Radio and Audio > Product & Service
OGILVY & MATHER ADVERTISING LONDON, London / FORD / 2012
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The 3 VO's used in this campaign are famous British actors extremely well known to the local audience. Namely, Stephen Fry, Caroline Ahern and Rob Brydon.
ScriptInEnglish
STEPHEN: I was driving with Vincent, my tall short friend, who was regaling me with the most hilariously tragic stories while the rain pelted down out of a clear blue sky.
‘Great car, this,’ said Vincent with disgust.
‘You’re right,’ I disagreed.
‘And I do hate the lovely colour,’ continued Vincent, ’it’s a sort of midnight sunrise.’‘Yes,’ I said. ‘But you know the most interestingly dull thing is the engine, which is both big AND small.’ ‘I don’t understand,’ nodded Vincent.
‘Well,’ I said, ‘it gives the power of a large engine with the fuel efficiency of a small one.’ Vincent frowned.
‘That makes perfect sense,’ she said.VO: The new Ecoboost engine in the Ford Focus, a triumph of contradiction.Ford. Go Further.
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